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Keyword Tutorial #3 - INS
 

Our chosen 22 keywords for the FREE search engines and to optimize our main index page to are:

improve web site roi 40 0.01 0.01 0.01
internet strategy consulting 79 0.01 0.01 0.01
internet business strategy 130 0.11 0.02 0.01
internet marketing consulting 266 0.02 0.02 0.01
e business consulting 285 0.01 0.01 0.01
online consulting 300 0.01 0.01 0.01
web consultant 331 0.02 0.01 0.01
web site consulting 454 0.01 0.01 0.01
small business consulting 642 0.01 0.01 0.01
ebusiness consulting 814 0.02 0.01 0.01
consulting company 902 0.01 0.01 0.01
strategy consulting 1004 0.01 0.01 0.01
web consulting 1019 0.02 0.01 0.01
internet consultant 1067 0.01 0.01 0.01
consulting services 1096 0.01 0.01 0.01
internet marketing strategy 1675 0.15 0.15 0.01
business web site 1704 0.06 0.03 0.01
internet marketing consultant 1878 0.16 0.03 0.01
web site maintenance 2025 0.01 0.01 0.01
web site management 2145 0.01 0.01 0.01
internet consulting 3583 0.02 0.02 0.01
web site optimization 6166 0.1 0.04 0.01

Now, we believe in targeting your audience.  You don't need all the customers, just the ones interested in your product or service.  We went heavy on the consulting word, as we think it will turn off a lot of the tire kickers as they will think we are too expensive.  This is what we want.
We would rather 200 people visit our website, and 198 sign up for our newsletter and 50% buy our product, than 50,000 people visit our website and only get 198 to sign up for our newsletter and 100 to buy our product.  In the pay per click search engines you can highly target your traffic, and pick your placement based upon your bid.

So, our Non Pay per click list looks like this.

web site optimization, internet consulting, web site management, web site maintenance, internet marketing consultant, business web site, internet marketing strategy, consulting services, internet consultant, web consulting, strategy consulting, consulting company, ebusiness consulting, small business consulting, web site consulting, web consultant, online consulting, e business consulting, internet marketing consulting, internet business strategy, internet strategy consulting, improve web site roi

 

 
 

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